When you google your business are you listed in the search results? Are your competitors at the top?
We believe that Google pay-per-click ads are a foundational part of a well-designed Alaska tourism marketing system and should complement your Alaska tourism SEO and social media channels. Figuring out your marketing strategy takes time and energy. Unfortunately, many digital marketing agencies simply don't understand tourists' needs and just throw stuff against the wall to see if it sticks. Instead, let The Alaska Network help you win, and win, again.
You don’t get a lot of space to make your pitch with PPC, so you need to really clarify your message so it resonates with your audience. What is your unique selling proposition? How are you solving their traveling obstacles? At the end of the day, the important thing with building a Google Ads campaign is that you are able to put yourself in the mindset of your ideal clients and the experiences they’re seeking. Are they really wanting a helicopter tour or plane sightseeing tour, or do they desire luxury and relaxation? Speak to how your products solve their problems and you’ll reap the rewards. With deep keyword and buyers persona research on your ideal customers, we’ll keep costs under control and make sure your campaigns are converting and getting bookings.